Omar Yunes’ Role in Making Mexican Franchises International.

The 2015 edition of the Best Franchisee of the World took place in Florence, Italy on December fifth. The annual event, which is meant to promote the growth of franchises in participating countries, hosted over 34 countries from Europe, Asia and America. Some of the most popular countries in attendance were Argentina, Italy, Mexico, Brazil, Portugal, Hungary, and France. The event sort to accomplish its purposes by awarding phenomenally performing franchisees for their contribution to the brands that they present. The overall winner was decided to be Omar Yunes.
The 21-year-old, a franchisee of Japanese food chain Sushi Itto, managed to hack all the right points to become the franchisee with the highest index of brand-franchisee interdependence index. His performance for the brand has allowed the entrepreneurs to accumulate 13 franchise units which he owns within Mexico City, Veracruz, and Puebla. The units make up close to ten percent of the total units that the brand enjoys.
Among the parameters determined to determine the eligibility of franchisee for the overall awards and the country chapter awards, the most domineering included;
• Contribution to the development of a franchise
• Parameters established by franchisee to improve the brand network
• Contribution to the generation and implementation of marketing tools for respective franchises and brand
• Changing and improving franchising-franchisee relationships
• Contribution to management and supervisory schemes
• Individual contribution to business made and invoices sent out
The awards seemed to bring out the growth witnessed in Mexican Franchising from a regional affair to an international one. The second placed Mexican franchisee of the year and both of the ambitious Mexican efforts seemed to be deeply appreciated by their respective brands. The winner, Omar, was praised by Benjamin Cancelmo, CEO of Sushi Itto. The first runner’s up, Elizarrarás, was also commended for his outstanding work by his franchise manager, Patricia Campos.
Phenomenal Qualities of Omar Yunes As a Professional Franchisee
The entrepreneurial genius has a mind for identifying a quality brand, and he did at a tender age when he decided to join Sushi Itto and make it a dominant franchise in Mexico. He has been known to be all inclusive in his push for teamwork, innovation, leadership and constant improvement endeavors to make the brand and franchise the greatest of its kind in Mexico.

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